We're a small team from Saskatoon, Saskatchewan, who believe entertainment-style entertainment should be accessible to everyone — without a price tag, without risk, and without compromise on fun.
SaskatoonChoice started at a kitchen table on Broadway Avenue in the spring of 2024. Two friends — a front-end developer and a game-design enthusiast — kept asking the same question: why do most social entertainment platform platforms feel like thinly veiled real-money play sites? Aggressive pop-ups, dark-pattern purchase prompts, countdown timers designed to make you panic. We decided to build something different.
We are based in Saskatoon because that's where we live, not because it's convenient for some offshore holding company. Saskatchewan gave us our work ethic, our love of wide-open spaces, and our healthy scepticism of anything that asks for your credit card before it delivers value. SaskatoonChoice delivers the thrill of round mechanics first — no payment screen will ever stand in your way.
The platform launched publicly with a single game: COLUMN BOOST 5×3, a jungle-themed round built around per-column boost meters. Each of the five columns has its own BOOST TOKEN counter. When three BOOST symbols land on a column, that column enters a three-play premium state where only the highest-paying symbols can appear. It sounds simple because it is — deliberately. We wanted a mechanic that rewards attention without requiring a spreadsheet. Players who pay close attention to which columns are near a BOOST threshold make different decisions than those who play mindlessly, and that layer of strategy is what keeps COLUMN BOOST interesting after hundreds of sessions.
Responsible play is not a legal checkbox for us. We grew up watching family members develop unhealthy relationships with gambling, and we built the tools we wish had existed — session timers, explicit zero-monetary-value messaging on every page, and direct links to the Responsible Gambling Council, Gamblers Anonymous, and Gambling Therapy accessible from the footer of every single page. If you ever feel like playing stops being fun, those links are one tap away.
We're a free platform, and we intend to stay that way. Our operating costs are covered by contextual display advertising that respects your privacy — no behavioural tracking, no ad cookies without explicit consent. The GCM consent block at the top of every page defaults everything to denied until you accept. That's not accidental; we wrote it that way on purpose.
"We built SaskatoonChoice because we were tired of free-to-play platforms that don't stay free. Every mechanic on this site was designed to be rewarding without being manipulative. The BOOST system gives you something to root for on every play — a column filling up, a threshold almost reached — but it never asks you to spend a dollar to see it pay off. That's the promise. We built it for Saskatchewan. We built it for anyone who just wants to play."
SaskatoonChoice
1247 Broadway Avenue
Saskatoon, SK S7K 1L4
Canada
+1 (306) 487-3291
Monday – Friday, 9 am – 5 pm CST
We are a real team in a real city. If you'd prefer to write, our mailing address is the same as above.
General enquiries:
[email protected]
Player support:
[email protected]
Privacy & data requests:
[email protected]
We read every message personally — no automated replies, no ticket queues.
SaskatoonChoice is always free, always open, and always good for 18+ adults who want the thrill of the columns without any financial risk. Head to the Game Zone and try COLUMN BOOST right now.
Go to Game ZoneSaskatoonChoice is a free social game platform with no real-money playing. Even so, we believe responsible gaming principles apply to all interactive entertainment. We encourage players to:
If you or someone you know is experiencing signs of problem gambling related to real-money gaming elsewhere, please reach out to one of the organisations below. Support is free, confidential, and available 24/7.